Hey listen to this news I found on The Today Show on June 18:
An owner of a health food store in Brooklyn, NY preordered 4 Harry Potter and the Order of the Pheonix books to sell at his store and got them shipped early yesterday. He put them on his store shelves to sell, thinking they came out that day he got them. It was only discovered when people called in wondering why the highly aniticipated books were on the shelves. And guess what, the 4 books were actually sold before the owner knew that they were to come Saturday!