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Harry Potter Breaks Record -
Summary:
Steven Edney, sales director of BBC Audiobooks, commented: ``Harry Potter has broken all the rules in the audio category.
Article:
The unabridged CD and cassette recordings run to a colossal length of more than 80 hours, each read by Stephen Fry.
Steven Edney, sales director of BBC Audiobooks, commented: ``Harry Potter has broken all the rules in the audio category.
``The brand is now worth over £30 million at retail - a truly remarkable and unique achievement for the audio market.``
The latest Potter book, The Order Of The Phoenix, is spread across 22 cassettes and 24 CDs.
Helen Nicoll of production company HNP, which created the recordings, said: ``When we published the first book we said that if we made 10,000 sales of such a long unabridged book, that would be a fantastic achievement.
``To make a million sales is almost unbelievable.``
A further 100,000 copies of Order Of The Phoenix are expected in the run-up to Christmas.
Thanks to
UTV 
