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07-23-2007, 05:15 PM
| | | Deathly Hallows breaks sales record (UPDATED) Harry Potter and the Deathly Hallows has broken the record for most books sold on the first day of release, selling 8.3 million copies in the first 24 hours. The record was previously held by Harry Potter and the Half-Blood Prince which sold nearly 7 million.
Of the 12 million copies printed by Scholastic, 1.2 million were sold by Borders and 2.2 million at Amazon.com, with numbers from Barnes & Noble expected to be somewhere in between the two. As many as 6 million were purchased at “non-traditional retailers” such as Wal-Mart and Costco.
According to Scholastic: Quote:
The excitement, anticipation, and just plain hysteria that came over the entire country this weekend was a bit like the Beatles' first visit to the U.S.
Interestingly, box office attendance for Harry Potter and the Order of the Phoenix went down by 58 percent the weekend Deathly Hallows was released.
Source: Variety UPDATE: Meanwhile, in the U.K. Bloomsbury have announced that 2.7 million copies of Deathly Hallows were released in the first 24 hours of it going on sale - making it the fastest selling book ever. The previous record at 2 million was held by Half-Blood Prince. UPDATE #2: Further to the U.S. news, Barnes & Noble have announced that they sold 1.8 million copies of Deathly Hallows in the first 48 hours of release. UPDATE #3: The Guardian has a breakdown of the sales of the book within the U.K. Quote:
Supermarket sales appear to account for around half of the 2.7m copies, with Asda's quick apology to Bloomsbury and aggressive price-cutting producing sales of 126,000 copies priced £5 in the first hour, and 485,000 copies in the first 24 hours - a rise of 128% on figures for Harry Potter and the Half-Blood Prince.
According to a Tesco spokesman, the chain sold "more than 500,000 copies over the weekend" at an in-store price of £10 - a price which reduces to £5 as part of a supermarket spend of £50 or more - and are continuing strongly. "We're expecting that people will put it in the trolley along with their weekly shopping," he said.
Sainsbury's refused to give precise figures, claiming that sales were commercially sensitive information, but suggested that sales at £8.87 have "gone very well".
Of the major booksellers, Borders and WHSmith are both "very pleased" with sales over the weekend. Both refuse to give figures for sales in the UK, though Borders reports 1.2m copies sold worldwide - "considerably up" on last time - and WHSmith claims sales at a rate of 15 copies a second.
Waterstone's are less tight-lipped, quoting 350,000 copies sold in the first 24 hours. The high-street chain is celebrating the success of Potter-night parties in 279 branches, with 100,000 books sold at £8.99 each in the first two hours after the book's release at midnight last Friday.
UPDATE #4: The Scotsman has the exact figure of copies of Deathly Hallows sold in the first 24 hours of release in the U.K.; 2,652,656 - a significant increase from the first day sales of Half-Blood Prince which amounted to 2,009,574. Quote:
Publisher Bloomsbury described it as "the most astoundingly successful book launch ever".
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07-23-2007, 05:20 PM
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#2 (permalink)
| | Kappa
Join Date: Jul 2004 Location: underground
Posts: 1,026
Hogwarts RPG Name: Audrey Clark Second | that's awesome! i am proud to say i helped
__________________ love, love, love |
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07-23-2007, 05:21 PM
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#3 (permalink)
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 Urdu Mod Quill Photographer Leprechaun
Join Date: Jun 2006 Location: sappyville♥
Posts: 19,185
Hogwarts RPG Name: Nathaniel Poppy Aspen Fifth Year Diagon Alley Employee:
Cyrus T. Sykes Magical Menagerie's Shopkeeper | *sappysapper* MAJNOO, YO! Wahhooo!! Thats soo coool!!
__________________ I sense something s t r a n g e in my mind ; hufflepuff 
Yeah yo situation is s e r i o u s ; fifth year |
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07-23-2007, 05:41 PM
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#4 (permalink)
| | Bicorn
Join Date: Feb 2007 Location: DRFC,EWFC,RGFC,TFFC, SBFC, DAFC
Posts: 1,767
Hogwarts RPG Name: Jill Garza Third |
Oh wow.
__________________ [SIGPIC][/SIGPIC] |
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07-23-2007, 05:42 PM
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#5 (permalink)
| Luff PuffPadfoot's Pawprint Headz&Tailz<3 Phoenix
Join Date: Apr 2006
Posts: 15,748
| Quote:
Interestingly, box office attendance for Harry Potter and the Order of the Phoenix went down by 58 percent the weekend Deathly Hallows was released.
LOL gee, i wonder why  I'm not surprised DH broke the record though!
__________________ I love you, Niky. I love you, I love you, I love you. I could say it so many times, it wouldn't be enough. I love you. |
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07-23-2007, 05:44 PM
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#6 (permalink)
| | Griffin
Join Date: Apr 2007 Location: New Orleaaanss!
Posts: 8,545
Hogwarts RPG Name: Katelyn Quillio Fifth Year | Aquila Pacis no surprise there....and i went to get it at midnight everyone was excited...jeeze one of the funnest nights of my life.... |
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07-23-2007, 05:46 PM
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#7 (permalink)
| | Jarvey
Join Date: May 2007 Location: On B-612 with the Little Prince
Posts: 145
Hogwarts RPG Name: Alicia First |
of course box office attendance was down... didnt anyone tell them? The world stopped the 24 hrs after harry potter was released.
hahahahaaa
__________________ |
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07-23-2007, 06:08 PM
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#8 (permalink)
| Portuguese Moderator Thestral
Join Date: Feb 2004 Location: Neverland
Posts: 39,664
Hogwarts RPG Name: Margaret Jacqueline Atkinson Morris Fifth Year | Potter’s Princess A+ FangGirl
Woohoo! Go DH!
__________________ I gotta go back to the muggle world,
they're gonna try and tell me this wasn't, that none of this happened,
but you know what? It was real. It did happen.
We spent time here. We made friends here. That's a part of us.
Cause Hogwarts is bigger than any of us, of any of it's founders,
and it's going to be around long after we're gone.
Maybe we'll see our kids come here one day.
That's the thing about Hogwarts.
No matter how long you're away from it, there's always a way back. |
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07-23-2007, 06:35 PM
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#9 (permalink)
| | Erumpent
Join Date: May 2004
Posts: 13,474
| Ultimate Potterite Original original It's absolutely amazing, isn't it?! I'm so happy and proud of 'Deathly Hallows'. Congratulations to Jo on writing another fantastic novel! |
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07-23-2007, 07:23 PM
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#10 (permalink)
| | Doxy
Join Date: Feb 2007 Location: diagon ally
Posts: 431
Hogwarts RPG Name: Ariana Sixth | Wow i knew it would be a big sell but not this big in 24 hours
__________________ HP & GW 4 EVR |
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07-23-2007, 07:30 PM
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#11 (permalink)
| | Fwooper
Join Date: Sep 2005 Location: in my little box
Posts: 9,962
Hogwarts RPG Name: Molly Woodrow Graduated Ministry RPG Name:
Jordan Woodrow Magical Games & Sports |  That's awesome
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07-23-2007, 07:31 PM
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#12 (permalink)
| | Thestral
Join Date: Jan 2004 Location: In a fairytale
Posts: 37,006
Hogwarts RPG Name: Jillian McGuffin Sixth Year | Gryffindor Goddess Wow!!! I know! people were like a tidal wave when the bookstores opened!!!! |
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07-23-2007, 07:38 PM
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#13 (permalink)
| | Thestral
Join Date: Nov 2006 Location: District 7
Posts: 35,500
Hogwarts RPG Name: Marshall Davies Third Year x8
| Beavers Are Adorable | I Am Unicorn | Mrs. Shia LaBeouf | T-I-Double GUH-ER | White Chocolate Wow!
Poor thing for the film, though.
__________________ |
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07-23-2007, 07:42 PM
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#14 (permalink)
| | Hippocampus
Join Date: Mar 2006 Location: Somewhere in the Forbidden Forest!
Posts: 282
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That's great!!!!! The book is AMAZING!!!!!!!!
__________________ Mandi Bear 1st Year Slytherin  Once A Slytherin Always A Slytherin
Thanks To "Jess's Icons And Siggies" For The Sig |
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07-23-2007, 07:58 PM
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#15 (permalink)
| Slytherin House Mod
 KA RP Moderator
 SS Featured Author Poltergeist
Join Date: Apr 2004 Location: Vaes Dothrak
Posts: 17,499
Hogwarts RPG Name: Everett D. Scabior Graduated
x5 x7
Ministry RPG Name:
Legend Chosen Magical Law Enforcement | ★ BabyQuad ★ PERRY THE PLATYPUS ★ BanaBaby ★ dangerous with brooms ★ Thats cool!
__________________ Fancy a little excitement in your life? Then spice it up and join Level Two today. 
Your YATI will be in training waiting. ;] |
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07-23-2007, 09:00 PM
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#16 (permalink)
| | Puffskein
Join Date: Mar 2006 Location: thats a secret....
Posts: 153
| Wow!!! Yay I helped that record!!! Woo |
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07-23-2007, 09:05 PM
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#17 (permalink)
| | Hippocampus
Join Date: Jun 2007 Location: If I had told you, I will have to kill you...
Posts: 285
Hogwarts RPG Name: Ryan Rose Granger None |
I also helped! Very pleased!
__________________ 
SlaptheWhiteFerret Thanks!
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07-23-2007, 09:27 PM
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#18 (permalink)
| Keeper of Ginny's AttitudeBatty Bella Griffin
Join Date: Dec 2005 Location: Dancing in the rain.
Posts: 9,262
Hogwarts RPG Name: Tara Elizabeth Kensington Ministry RPG Name:
Tessa Maria Kensington |
i HELPED!!!
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07-23-2007, 09:31 PM
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#19 (permalink)
| | Banned Fwooper
Join Date: May 2006 Location: Kris & Touz's Dog House
Posts: 9,822
Hogwarts RPG Name: Eliza Shannon Malfoy Fifth Ministry RPG Name:
Shannon Dalle | I Helped too! -gigglesnort- |
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07-23-2007, 09:36 PM
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#20 (permalink)
| | Ramora
Join Date: Aug 2006
Posts: 378
Hogwarts RPG Name: unsorted |
Well noooo surprise there...lol there's just this feeling everywhere you go on just how much mania's been going on..about the drop in OOTP>> that's just because people are saving all there stuff for the book lol!!! I LOVED THE BOOK IS WAS THE MOST AMAZING BOOK I EVER READ AND I CAN'T BELIEVE IT'S OVER!!!! hp willl always rock my world though,,,,
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07-23-2007, 09:42 PM
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#21 (permalink)
| | Faerie
Join Date: Jun 2007 Location: Mexico.
Posts: 3,980
Hogwarts RPG Name: Ginny First Year |
It was so funny saturday night I was the only one roaming Snitch Seeker. Everyone was either reading or in a party, I guess.
It's amazing how many books were bought in just a couple of days, and that's only from one country, I understand.
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07-23-2007, 11:05 PM
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#22 (permalink)
| Rossignol Chimaera
Join Date: May 2006 Location: the beginning.
Posts: 7,068
| Teehee.... no duh. The Deathly Hallows is the most anticipated book of the millenium.
__________________ ...to start over... |
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07-23-2007, 11:11 PM
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#23 (permalink)
| | Diricawl
Join Date: May 2007 Location: In the theatre.
Posts: 6,951
Special Ops | Snape is my man! ♥Melita's Sweetheart♥
Not suprising! I helped--we bought 4 copies
__________________ |
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07-23-2007, 11:28 PM
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#24 (permalink)
| | Doxy
Join Date: Jun 2007 Location: Texas
Posts: 439
Hogwarts RPG Name: Sandy Cartrite First |
I thought it would break the record its the last one everyone wants to read it I got mine from H-E-B
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07-23-2007, 11:45 PM
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#25 (permalink)
| | Doxy
Join Date: May 2007 Location: Malfoy Manor
Posts: 406
Hogwarts RPG Name: Allie | It doesnt surprise me it broke records i mean when i went to barnes and noble at midnight for my copy it was crazy how many people were there.....imagine millions of people in america all reading that book at the same time...craziness! |
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